Lottoland’s B2B division has signed its second deal this month following an agreement with William Hill Australia.
Lottoland Solutions has integrated its lottery betting service with the operator’s platform, allowing William Hill customers in Australia to bet on the outcome of the world’s leading lottery draws.
The Williamhill.com.au lottery betting product is in final testing and will be released to all players in the near future.
“William Hill is a leader in Australian betting and we are thrilled to make this innovative and exciting new offering available to our punters, to bet low stakes for the chance to win small, medium and goliath jackpot prizes,” said Oliver Scott, head of corporate development for William Hill.
Lottoland Solutions director Michael Bogie added: “Australia is a fantastic market for lottery betting and we are proud to be partnering with William Hill. This is a great example of our group’s commitment to Australia, bringing new choice to punters and sustaining and creating jobs and investment in a market we are all passionate about.”
The William Hill agreement marks Lottoland’s second B2B deal following the tie-up with Kindred Group earlier this month.
iGaming Intelligence – Lottoland Solutions signs B2B deal in Australia with William Hill